The Fellowship, BMEC is a dedicated organization with the ambitious goal of tripling the number of highly-effective black male teachers in Philadelphia public schools to 1,000 by 2025. Through a myriad of programs, including an annual conference, career fair, summer program, and a membership alliance, BMEC addresses the stark reality: only 2% of teachers are black and male, a number that is insufficient.

Role: Brand Manager, Communications Strategist, and Creative Strategist for The Fellowship, BMEC.

Target Audience: Black male educators and their supporters. This includes school and district leaders, superintendents, students, education nonprofit leaders, higher education administrators, education advocates, parents, community members, activists, professors, mentors, after-school program staff, researchers, and aspiring teachers.

Responsibilities:

• Led the branding and design for the annual conference.

• Built and managed a creative team of contractors.

• Secured press coverage in both local and national media outlets.

• Orchestrated experiential marketing opportunities.

• Managed sponsorship and partnership engagements.

Outcomes:

• Successfully attracted over 1,000 attendees to the event.

• Secured sponsorships from 15+ brands and organizations.

• Gained media coverage in prominent outlets like Black Enterprise, EdPost, The Grio, and more.

• Pioneered the first benefit concert for BMEC’s yearly conference.

• Hosted esteemed speakers such as Dr.Yusuf Salaam, Tenicka Boyd, John B. King Jr., Marc Lamont Hill, Clint Smith, Jamira Burley, Ericka Pittman, and many others.